With 2013 well underway, are you staying ontrack with your online presence?  

We recently ran across this good reminder list from Marketing Profs of do’s and don’ts for your online marketing activities.  Here are just a few:

Don’t: Substitute a social media page for a website.
Do: Get a professional website

Don’t: Build a “flashy” mobile website.
Do: Invest in a mobile-friendly website and skip heavy  design elements, like banners or videos in Flash, which might slow down the load  time, or not load at all for some mobile users

Don’t: Forget that happy customers are your best  advocates.
Do: Ask some of your best customers to share their positive  reviews, whether written or via video, to use on your social media pages,  company blog, and website to establish credibility for your business.

Read the full article here

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